1/08/2015

Where Media-Buyers Can Get Traffic Source for Dating

With competition of Internet products and services becoming increasingly intense, product and service providers launch affiliate marketing campaigns because of their cost performance. They recruit qualified affiliates to drive traffic, among which media-buyers could be the main force. Media-buyers have to take their sole discretion to buy traffic and take all risks to balance cost and gain. As a niche market, media buying for dating offers might be different from the mass market. If you just go into some high volume media buying without focus, it is less likely to increase the conversion rate. Herein, we would like to give some tips about what aspects media-buyers could take into consideration when driving traffic for dating offers.

1.Social Network. Social networks are the easiest and best way to drive traffic, more likely to drive the young or middle-aged users. Social networks, especially the worldwide ones, such as Facebook, Twitter, Flirchi, etc, possess a large number of users, which mean abundant viewers’ impressions and huge potential leads. In normal case, buying traffic on famous social networks work better if media-buyers’ budgets allow.

2.Dating directory and review. They collect and give various dating related website lists for visitors. On the one hand, the intended visitors are supposed to be interested targets. Traffic on the Dating Directory could be considered relatively high quality. On the other hand, competition between dating websites on the dating directory is fierce. Media-buyers should pay more attention to provide more attractive promoting materials (banners/text) in order to stand out. Visit some of them to have a brief look: nichedatingdirectory.com, wowaylove.com, datingcastle.com, datesites.com etc.

3.Dating Tips Website or Blogs. Dating tips websites or blogs normally run as emotional communication between writers and readers. Readers tend to act as fans of the website, thus more easily accept the suggested dating website links by the editors. You could just keep your eyes on those who have more followers or fans. It could be better if you could cooperate with them to recommend your ads. In this way their followers would become more interested in your ads without feeling being pushed to do this.

4.Other dating websites. Different dating sites have different focuses on their regions, supply different services, show and attract different members and users. Their website contents may supplement each other. Based on this, media-buyers could cooperate with these dating websites even when they are also operating dating offers. Take Qpid Affiliate’s sites as an example, which focus on international dating and building bridges for cross-nation relationship. So those dating websites focusing on regional dating could be one of the media-buyers’ choices. Just spend some time to search and sort them out. Plentyoffish, as a popular dating website, is also mostly mentioned and referred.

5.Video ads. Various videos are about live show dating. This is also a channel which media-buyers can place ads and get the banner noticed.

1 comment:

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