2/25/2014

Five Great Tips On Promoting Dating Offers and Get Your Pay Bumps

The gap between profitability and hopelessness has become so thin that you are royally shooting yourself in the balls if you are not fighting for every last conversion.

A common problem I see with affiliate sales funnels is a lack of understanding for the substantial of dating offers. Then how to start to become a profitable and sucessful affiliate in this industry, and not to get kicked off from a good dating offer, is there any tips?

Here are some you could try!

Tips 1: Start with niche dating.



If you are starting in dating vertical I suggest you to start with niche dating offers like single parent meet, foreign meet , senior meet. In QpidAffiliate, those offers are all foreign meet and targeted a higher age group, which cover two niches.

Tips 2: Try social media.


If you don't have your own sites. For traffic source I recommend you to start with some social media, like, facebook, pof, twitter, or other newly popular ones in your targeted regions, because of so deep targeting criteria. If you decide to start on a social media platform, don't forget to check their blogs to get some directions.

Tip 3: Get familiar with the dating sites you are promoting.

                  

In some case, you can create your own landing page to develop your own angle to get the user engaged, but don’t create a false promise. Sure, telling the user they’re 100x more likely to get a  beauty's response on charmingdate.com might get a better conversion rate, but they’ll probably never return if that doesn’t happen. As this website is a truly matchmaking international online dating one. Your goal should be to get conversions and create value for both the advertiser and the user. Once you figure that out you’ll have all your affiliate managers hitting you up for more volume. At this time, better conversion rate+better payout = profitable and that’s not a false promise.

Tip 4: Prepare your leads.

                         

You shall include detailed directions on the landing page of what to the customer needs to do to be a good customer. For example, go into their Email and Opt In or whatever additional instruction will ensure a higher quality customer to the advertiser. A short Video on the Landing Page or directions on what to do after they have already signed in lead to engagement beyond just the signup which ultimately leads to the advertiser having more of a chance and getting revenue from them. You should inform your customers how to be better customers.

Tip 5: The right demographic targeting.



Every affiliate should be vitally concerned about the adcopy and the demographic targeting; obviously younger demographics yield less because there is less money. So if your advertiser give you the offer targeted 30+, they have already tell you that what kind of demographics they wanted. But also adcopies that are non-relative or suggest the consumer will get something ‘free’ or even allude to it in anyway reduces quality drastically.

All in all, you should remeber: Publishers that effectively target the highest quality traffic for the advertiser are more likely to receive higher payouts and the ability to remain on the campaign for the longevity of the offer, be the one!